Responsible for concepting, directing and creating collateral such as Eaton’s Annual Report, Sustainability Report, Inclusion and Diversity Report and various Investor Relations pieces. Eaton Corporation is dedicated to improving people’s lives and the environment with power management technologies that are more reliable, efficient, safe and sustainable.
Marketing campaign consisting of print ads, billboards and other collateral focused on attracting semi-truck owner-operators to purchase brand new Freightliner trucks vs. competitor brands such as Kenworth, Volvo or Peterbilt. Freightliner Trucks are mainly heavy duty class 8 diesel trucks.
Full scale trade show conceptual design and execution. Additional projects include interior and exterior signage, promotional collateral for print and digital use as well as POP displays. Goodyear Auto Service has more than 2,400 retail locations nationwide which perform everything from routine maintenance to major automotive repairs.
Designs were created for promotion of the annual trade show and were executed through print, web and video collateral. They were also integrated as the theme for the Cybersecurity Hub at the National Center for Health and Innovation in Cleveland, Ohio. HIMSS is a global advisor and thought leader supporting the transformation of health through the application of information and technology.
Directed promotional video, scouted talent, executed photo shoot and produced print collateral. Also created digital assets such as landing pages, e-newsletters, email templates and banner ads. BlazeMaster® fire sprinkler systems, a product of Lubrizol Inc., are engineered with CPVC as an alternative to metallic options.
Design work includes a wide variety items including POP displays, packaging, bus wraps and billboards. Formerly known as Middlefield Cheese, Rothenbuhler Cheesemakers has been producing Swiss cheese varieties since 1956.
Designed two movie posters for the book "Alternative Movie Posters: Film Art from the Underground. A collection of film artwork seen through an entirely new lens. I was one of 100 artists from 20 countries asked to contribute redesigns of existing movie posters to this incredible project by Author Matthew Chojnacki. "Le Corbeau (1943/France) and "M" (1931/Germany).
Influenced by early century propaganda war-style posters, this ongoing series explores dramatic photography manipulation, creative use of typography and foreign language. This personal collection has inspired several client projects.
